How an Ex-NFL Cheerleader is Building a $100M Empire ~ Ep 39 Kelly Roach
She went from NFL cheerleader to Fortune 500 exec to building multiple companies - and did it all without compromising her faith. đ
In this episode, Kelly Roach shares how her corporate background shaped her leadership, why hiring for values matters more than résumés, and how she scaled a business while homeschooling and prioritizing family.
We talk about building culture, letting people go the right way, and creating room for what she calls âblue-chip activitiesâ - the things that truly matter. Most of all, we dive into how faith guides everything she does in life and business - including saying no to things that donât align.
If youâre trying to build something big without losing yourself, this is the episode đïž
Chapters:
00:00 - Intro
06:22 - NFL Cheerleading: More Than Meets the Eye
10:36 - Business Culture & Hiring: Lessons from Corporate
23:50 - Talent, Tenure & Tough Conversations
32:28 - From Corporate Career to Entrepreneurship
44:03 - Motherhood, Marriage, and Homemaking
54:18 - Healthy Soup & Family Dynamics
59:06 - Legacy, Faith, and Future Endeavors
01:07:35 - Balancing Commitments & Setting Boundaries
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Heather's TikTok: https://www.tiktok.com/@heatherblankenshipx3
Heatherâs LinkedIn: https://www.linkedin.com/in/heather-blankenship-271908140/
Listen on Apple Podcasts: https://podcasts.apple.com/us/podcast/unapologetically-me/id1713972310
Listen on Spotify: https://open.spotify.com/show/4EtqDw41QW193bH3TKnCiI
Listen, rate and subscribe!
