Branding Expert: Your Airbnb Should Have a Marriott Experience! ~ Ep 30

🎙️ From Fashion PR to Real Estate: Reinventing Yourself, One Bold Move at a Time

In this episode, branding expert and short-term rental investor Katie Cline shares how she went from the fashion world to global hotel PR to launching boutique vacation rentals - and now, to working at Airbnb.

Katie opens up about what it really takes to reinvent yourself, build a brand in real estate, and turn rejection into redirection. From learning septic systems on the fly to writing a book while raising a family, this conversation is packed with real talk, inspiration, and tangible advice.

You’ll learn:

✨ How to brand yourself in real estate (without feeling fake)

🏠 Why short-term rentals are more accessible than you think

👩‍💻 What to do when life forces a pivot - and how to own it

💬 The power of defining your message before anyone asks

This one is equal parts tactical and empowering. Whether you're an entrepreneur, investor, or just dreaming of your next chapter - you’ll walk away feeling like you can figure it out.

Chapters:

[00:00] Intro

[03:18] Buying Your Second Home First

[05:12] The Sacrifices Behind the 'Must Be Nice'

[06:56] Bringing Hotel Hospitality to Airbnb

[12:26] Hospitality Should Not Be Optional

[16:38] From Fashion PR to Real Estate Branding

[34:45] From Michael Kors to Airbnb

[44:03] You Can Figure Out Anything

Join Our Women's Mastermind: https://woman.heatherblankenship.com/

Heather’s Instagram: https://www.instagram.com/heatherblankenshipx3

Heather's Facebook: https://www.facebook.com/heather.blankenship.182/